On this episode, I get to sit down with John Thomas, team leader and branch manager for Team Delaware Mortgage Lenders. He is a Certified Mortgage Planner and 5-star mortgage professional for six years in a row ranked in the top 1% in the country. As an expert in holding first-time homebuyer seminars and Realtor® lunch-and-learns, John shares his success strategies. Tune in to find out more.
[:59] Jennifer introduces her guest for this episode — John Thomas.
[3:02] What was the contributing factor or tipping point that took John from being an average loan officer to a megaproducer?
[5:15] John has had incredible success with his first-time home buyer seminars. What is his strategy to ensure success?
[13:18] How does John ensure attendance at his seminars?
[14:29] What other ways does John market his first-time home buyer seminars?
[20:19] John shares some tips to get more people to attend these seminars.
[22:29] Are webinars and live recordings of seminars a good option?
[25:09] Holding lunch-and-learns with Realtors® is another strategy John employs.
[27:40] Jennifer shares her strategy for overcoming the fear of public speaking.
[29:12] How does John keep his content relevant and fresh? Jennifer also shares some of her content-generation strategies.
[40:09] How does John approach attracting attendees to his events?
[45:23] What is John’s follow-up process for his lunch-and-learns?
[49:40] John leaves us with some final words of wisdom.
[51:01] What book is John reading now?
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