On this episode, I get to sit down with Kelly Marsh, Branch Manager and Vice-President of California for Cornerstone Home Lending. In her more than 20 years of experience, she has closed over $400 million in loans and is a top producer in the industry. Kelly has some great insights on finding a niche and specialization, marketing strategy and team building, coaching and more, so be sure to tune in!
[:28] Jennifer introduces her guest for this episode — Kelly Marsh.
[2:12] How did Kelly enter the mortgage lending industry?
[3:33] When did Kelly’s success really start happening?
[6:50] Does Kelly still do a lot of government loans?
[7:45] Jennifer and Kelly discuss finding a niche or a specialization in the industry. What was Kelly's process?
[9:13] What differentiates Kelly in today’s competitive market?
[10:48] What does Kelly’s team look like? She describes her front- and back-end team processes.
[16:11] Jennifer and Kelly dissect the back-and-forth that happens in the early stages to get the loan ready to go into the processing department.
[20:08] In this extremely competitive market, what is Kelly doing in her marketing strategy that’s different this year?
[24:10] What advice does Kelly have for new hires who are looking to make the biggest impact in the shortest period of time?
[26:38] Kelly shares her thoughts and experiences on coaching.
[29:45] How does Kelly’s team perceive the fact that she’s willing to invest in them?
[32:30] What is Kelly reading now?
[35:17] Kelly leaves us with some final words for success.
[37:04] Get in touch with Kelly via email or her website.
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