On this episode, I get to sit down with Erik Janeczko, Head Coach and CEO of Maximum Acceleration. He is a certified and nationally recognized business coach and speaker with a proven track record. Tune in as we discuss trends in the market and how to capitalize on them to grow your business!
Key Takeaways:
[:54] Jennifer introduces her guest for this episode — Erik Janeczko.
[3:12] How long has Erik been coaching and how did his journey evolve into Maximum Acceleration?
[6:53] What is Erik telling his students who are feeling the pressure of having the sales go down this year?
[12:22] Erik share some examples of trends he is seeing in different markets.
[16:23] Erik has a personal anecdote about the importance of being aware of shifting market trends.
[18:13] What are some tips Erik has for taking some action today, in this market?
[23:37] How can you overcome and eliminate all the barriers to entry, in taking a new approach?
[29:26] “Who do you know” vs. “Do you know anybody” — What is the difference in these two approaches?
[33:58] Erik highlights the importance of being aware of, recognizing, and communicating those life events that could translate into more leads.
[36:09] What book is Erik reading right now?
[37:40] Jennifer brings up a key point — efficiency isn't always effective.
[41:34] Erik has a giveaway — a complimentary one-hour strategy session with Erik, plus some additional free resources!
Mentioned in This Episode:
Mortgage Lending Mastery on iTunes
Jennifer Du Plessis on YouTube
Blue Ocean Strategy, by W. Chan Kim