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Mortgage Lending Mastery

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Nov 2, 2017

On this episode, I get to sit down with Maureen Cioni,  social media manager at Mortgage Network, Inc. as she shares what it takes to manage your social media presence. Tune in for some techniques to harness the power of social media for your business.

 

Key Takeaways:

[:39] Jennifer introduces her guest for this episode — Maureen Cioni.

[1:33] Why is having a social media presence so important?

[5:08] Jennifer attended a conference a few years ago where she was advised not to share personal information about herself. Has that changed?

[7:26] Jennifer shares her own experience recently of doing a video of her opening up the box with her new book that was just released.

[8:44] Why do some things resonate so much more than others on social media?

[11:22] if you did something on social media that was successful, Maureen recommends doing it again and again.

[13:10] What are some new social media platforms that are coming up?

[15:35] What are the steps for developing more business through social media?

[18:04] Can social media be an avenue that is reliable to expand businesses in a specific area? Definitely! How?

[25:31] Monitor what others in your space are doing and how it’s working for them.

[30:04] In anything that you do online, consistency is key. People need to see you more often than you think.

[35:52] With regards to compliance, what are some of the emphatic no-nos to be aware of?

[38:13] Maureen leaves us with some advice to make the most of social media so that it becomes a reliable source of income.

 

Mentioned in This Episode:

Kinetic Spark Consulting

Mortgage Lending Mastery on iTunes

Jennifer Du Plessis on YouTube

Jennifer Du Plessis on Zillow

Maureen Cioni on LinkedIn

“Master Online Interactions,” by Maureen Cioni for Scotsman Guide

Medium

Instagram

Snapchat

Pinterest

Tumblr

Hootsuite

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