In this episode, I get to sit down with
Dave Friedman, from Keller Williams Realty in South Carolina. At only 36, he has won awards, and consistently been a top producing Realtor® in the top 1%. Tune in to hear some of his tips on improving systems to scale your business!
[:35] Jennifer introduces her guest for this episode — Dave Friedman.
[2:09] How did Dave get into the business, and how did he get to where he is now?
[3:51] Some of Dave’s experience with setting up systems and scalability derives from his experience at Centax. He elaborates further.
[5:34] Dave talks about his first year with his business, where he was working by himself at the time.
[6:41] The first person you hire when you’re starting a new business should be a good administrator.
[8:30] What does Dave think of people who believe their clients only want to deal with them, and what tips does he have for someone trying to hire the right person?
[11:35] As you scale up your business, you cannot focus on all your tasks at 100%, so even hiring someone who doesn’t do the job exactly as you do is an improvement on spreading yourself too thinly.
[12:45] What is Dave’s hand-off between him and his buyer agent when they’ve contacted him directly?
[15:32] How did Dave manage to ramp up his business so much between his first and second years?
[17:56] What type of lead generation does Dave do to generate that level of volume?
[20:26] Dave calls new prospects five times on the first day, and 15 times within the first 21 days to increase his chance of connecting with them.
[20:51] What kind of marketing does Dave rely on — social media, or traditional?
[21:39] How are people drawn into Dave's funnel?
[23:06] What are some ways that loan officers can get a top producer’s attention?
[26:41] How can a loan officer best serve a buying agent?
[28:37] Apart from merely saying “I close on time,” what else can be done to engage with the buying agent from the very beginning?
[32:22] What types of questions is Dave asking the loan officer on the buyer’s side when he reaches out to them?
[38:09] Dave leaves us with some advice on building your business, and if you need any help with systems or anything else that Dave does, feel free to contact him!
[40:38] What book is Dave reading right now?
[42:00] Be sure to leave a review on iTunes!
Mentioned in This Episode: