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Mortgage Lending Mastery

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Now displaying: April, 2017
Apr 27, 2017

In this episode, I talk about the difference between being on demand, and in demand. Tune in to find out how you can take control of your life and plans by changing from being on demand, to in demand.

 

Key Takeaways:

[:35] Jennifer continues with her comparisons of how you run your business and your mindset. Today's topic is on demand vs. in demand.

[:57] What does it mean to be on demand?

[4:17] What does it mean to be in demand?

[5:05] Asking questions like "When do you need it?" help you take control of your life and be in demand, rather than on demand.

[6:35] Always look at yourself from a mindset perspective in your practices, instead of running around like chickens with your heads cut off.

 

Mentioned in This Episode:

Kinetic Spark Consulting

Mortgage Lending Mastery on iTunes

Jennifer Du Plessis on YouTube

Jennifer Du Plessis on Zillow

Apr 20, 2017

In this episode, I get to sit down with Stacey Alcorn — author, blogger, entrepreneur, startup expert, keynote speaker, and owner of the 4th largest real estate firm in Massachusetts, LAER Realty. Tune in to find out how she interviewed her way to the top!

 

Key Takeaways:

[:29] Jennifer introduces her guest for this episode — Stacey Alcorn

[1:35] How did Stacey get to where she is today?

[4:45] It is Jennifer's 34th anniversary in mortgage lending!

[5:25] Stacey likes to talk about the small, everyday successes. How do these small, everyday successes help her reach greater achievements and accomplishments?

[9:00] A lot of people feel like they can't reach their big goals because of their own limiting beliefs, but also because of the naysayers around them. How can we put blinders on, to tune naysayers out?

[11:17] Stacey shares a personal anecdote of how family can be the ones bringing you down, in their attempt to protect you.

[13:15] The idea of complement vs. complicate. How can we focus on constructive energy on a daily basis?

[18:03] Jennifer has some book recommendations related to the idea of concentrating on positive energy and building on it.

[20:03] What is Stacey observing in the real estate market as it relates to the relationship with loan officers? What tips does Stacey have for creating strong relationships with real estate agents?

[28:00] In Stacey's process of building relationships by interviewing potential business prospects, is there a point at which she gets to talk about herself and what she does?

[32:09] With regards to the relationship between real estate agents and loan officers, what are some things loan officers do that agents love, or hate?

[35:25] Do some research before dropping in on agents in the office — it may not be the case in your area that the top producers are in the office all day!

[36:26] Jennifer sums up this episode's biggest takeaway — start interviewing real estate agents for the purpose of sharing that information with others!

 

Mentioned in This Episode:

Kinetic Spark Consulting

Mortgage Lending Mastery on iTunes

Jennifer Du Plessis on YouTube

Jennifer Du Plessis on Zillow

Reach, by Stacey Alcorn

LAER Realty Partners

The Secret, by Rhonda Byrne

Masaru Emoto Water Experiment

How to Win Friends and Influence People, by
Dale Carnegie

Apr 13, 2017

In this episode, I get to sit down with Randy Rayess, the co-founder of Outgrow, a marketing platform that is focused on increasing customer engagement and providing interactive content. How can you use calculators, quizzes and recommendations to get more clients? Tune in to find out!

 

Key Takeaways:

[:37] Jennifer introduces her guest for this episode — Randy Rayess.

[1:25] Why is customer engagement so important? Why is interactive content important?

[4:01] How does online interaction compare to videos?

[6:41] How difficult is it for a loan officer to put a form of these calculators and quizzes on their website?

[9:06] Where can these tools be placed? How difficult is it for loan officers to be able to have these tools placed on their websites?

[11:54] How long are these quizzes? How much time is the average consumer going to spend on the website interacting with this content?

[13:41] Why a calculator, vs. a survey?

[14:57] Where do recommendations fit in? How are they different from calculators and quizzes?

[16:52] What is the purpose of knowledge quizzes to find out how much the consumer knows?

[19:43] It's all about the execution, to make sure that the consumer experience is optimized across all devices, and furthermore is optimized for conversion.

[21:56] Find out more about what Randy does, and how his calculators and quizzes can help your business, at outgrow.co. You can even sign up for a free trial!

[25:17] Randy's product is a great tool for loan officers to interact with as many clients as possible, and then nurture them to the point of sale.

[26:09] What are some books Randy is reading or listening to these days?

[27:56] Check out outgrow.co to check out this cool tool, and you can also get in touch with Randy via email, LinkedIn or Twitter.

[28:42] Jennifer's new book will be coming out mid-April! Do support her by buying and reading it!

 

Mentioned in This Episode:

Kinetic Spark Consulting

Mortgage Lending Mastery on iTunes

Jennifer Du Plessis on YouTube

Jennifer Du Plessis on Zillow

Outgrow

Traction, by Gabriel Weinberg and Justin Mares

Email Randy at randy@outgrow.co

Randy Rayess on LinkedIn

Randy Rayess on Twitter

 

Apr 6, 2017

In this episode, I get to sit down with Karen Briscoe, author of Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed. Tune in as we talk about some of the great information in her book, and for some advice on how to work with top real estate agents!

 

Key Takeaways:

[:30] Jennifer introduces her guest for this episode — Karen Brisco.

[1:35] How did Karen get into the business?

[3:10] What was the tipping point in Karen's business?

[5:40] Sometimes, the way to get from one rung to the next on the ladder of success, you have to let go of some things. What were some of the things Karen learned that she needed to let go of?

[7:09] The Perfect Loan Process is a scalable system that allows you to serve customers, while still ensuring that they have heartfelt experiences within the system.

[8:25] What are some changes Karen sees in herself, as she progresses in her journey?

[10:40] When you start out in this industry, you are able to do everything for all your clients, but over time, as you get bigger, you can't provide the same level of service.

[12:17] Check out Karen's book Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed! Why did Karen put this book together?

[14:42] What's Karen's favorite part about her book?

[16:47] Karen thinks the most interesting topic she tackles in her book is about lead generation — that's often where people get stuck!

[18:19] What are some top tips Karen has for loan officers to get the attention of a top producer?

[21:38] Jennifer shares an example of a community event that allowed lenders to get the attention of top agents.

[23:09] You can purchase Karen's book and use it as a value add, by providing it to your referral partners! Karen talks about some other ways you can utilize her book to add value to your partners.

[25:34] Engage with your referral partners using this book as a basis of how you can grow your business. Have a conversation with them, and engage them!

[29:39] What is Karen reading right now?

[31:53] Karen leaves us with some wise words — To achieve success at a higher level requires putting in some systems and principles, and one of them is reading for success.

 

Mentioned in This Episode:

Kinetic Spark Consulting

Mortgage Lending Mastery on iTunes

Jennifer Du Plessis on YouTube

Jennifer Du Plessis on Zillow

Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed, by Karen Briscoe

Delivering Happiness: A Path to Profits, Passion, and Purpose, by Tony Hsieh

The Miracle Morning: The Not-So-Obvious Secret Guaranteed To Transform Your Life … Before 8AM, by Hal Elrod

(7L) The Seven Levels of Communication, by
Michael J. Maher

5 Minute Success Facebook Page

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